January 29, 2014

A.MUSE | PHOTOGRAPHY WITH SOUL



PHOTOGRAPHY WITH SOUL – THE IMPOSSIBLE
SAVES POLAROIDS FROM OBSOLETION

-------------------------------------------------


The new Partner Store, which joined forces with analogue camera experts Jörn and Simone Freitag at Sofortbild Shop Berlin , is celebrating its opening with a photo exhibition by Berlin-based photographer Oliver Blohm , whose series "The Impossible Nuke" has a transcendent and mystical quality achieved by speeding up the developing of the film in a microwave (made possible, of course, through the new non-toxic instant film). At the opening event , visitors were encouraged to try nuking their own photographs. For those who missed out, the exhibition will be on view at the store until March 2014. Keeping analogue creativity alive, the store will continue to host events in the future – from hands-on workshops to exhibitions showcasing international talent.

---